10 Guiding Principles

  • Commitment to high performance.
  • Total accountability.
  • Direct, responsible, confidential communication:
    • Immediately go to the source of the problem
    • No malicious gossip
    • Constructive intent
  • Have Fun!
  • High tolerance for personal style and eccentricities.
  • Willingness to develop someone up to and beyond their potential.
  • Ability to apply tough love to nonperformance and if needed, remove someone from a job they cannot do.
  • Complete willingness to say “I screwed up. I made a mistake. Here’s what I learned, and here’s how I will change…”
  • Belief that mistakes will not hurt us, but complacency will.
  • Agreement that anyone who cannot buy the vision and management of the company: first, tries to change it, second, leaves voluntarily.